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Khrusallis

Identity Design, a stationery set and a graphic standards manual

Khrusallis provides business transformation consulting

Objective

"Khrusallis" provides business transformation consulting in all industries but with a specialty in healthcare. By developing a visual brand identity, Khrusallis will have a recognizable image across any marketing materials. This will provide your clients with a consistent experience leading to greater trust and deeper relationships when dealing with your firm.

Solution

Building on the concept of transformation and the word chrysalis, we developed an identity that illustrates this concept yet being visually bold. The word khrusallis is Greek for gold, referring to butterfly cocoons (which are sometimes gold in colour) as is thus also the basis for the English word chrysalis.

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